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Progressive Marketer
is an online resource for marketing and advertising professionals,
business owners, brand managers, or anyone who wants to
gain a better understanding of the many factors that influence
consumer behavior. By exploring the retail environment,
consumer psychology, the latest technology, the ever-changing
media landscape, and changes within society itself, we can
create brands with greater relevance for the consumer.
While other publications may
focus more on industry news or reviews of ad campaigns,
our goal is to deliver thought-provoking essays and articles
that explore better solutions to today’s marketing
challenges.
Our list of contributors is
comprised of some of the top experts in the fields of consumer
psychology, marketing and advertising, customer service,
and consumer technology. Progressive Marketer is a collaborative
publication. We invite your feedback.
Please feel free to suggest topics for upcoming for upcoming
articles and join in online discussions with our authors
on our blog.
Quality Versus Quantity
Each month, Progressive Marketer
publishes just a handful of new essays. By limiting our
output to just a few pieces per month, it enables us to
deliver the type of in-depth analysis our readers appreciate.
Premium Content
There is no charge to access
our content. However, to access our premium content (audio
interviews, blog, etc) you will need to register by providing
your name, e-mail address, and industry type. By knowing
who’s part of our extended community, we can continue
to improve the quality and relevance of our content.
E-Mail Alerts
If you’d like a friendly
e-mail reminder each month when new articles/essays are
posted, simply click here
to provide us with your information. We respect the privacy
of each of our readers and we promise to never share your
information with others or send you unnecessary e-mail. |
